Managing "Fear of Failure" in selling ideas

 Managing "Fear of Failure" in selling ideas 

(Emotional Management for Personal & Professional Growth Series)
 

 

As we discussed the emotional aspects preventing us from selling our idea or solutions to others, we have discussed the fear of rejection last few weeks. The next fear most of us go through is fear of failure. Let us understand the insights on fear of failure and the approach to managing the fear of failure.

Whenever we have some idea or suggestion to offer, internally, we fear failure. We worry about the negative outcome and the consequence of failure. That is fear of failure.

Why this fear of failure comes to our mind?

1) The experts say the origin of fear may be our experience or our environment. We might have experienced some failure or bitter experience in the past in similar circumstances.

For example, in one of my client organizations, the management is reluctant toward low-cost automation. When we go deeper into the reason for that behavior, we realize that they had invested money in many automation projects in the past and have not succeeded as expected. That bad experience prevents them from thinking about any future investments in automation.
 
2) Also, when something goes wrong, most of us associate the experience with a personal failure and blame ourselves. The more we have past bad experiences and blame ourselves, the more we get the feeling of fear of failure.
 
We might have observed that the younger generations take more risks in any adventure in business or career since they do not have any past references. In contrast, the experienced people would think twice in any venture as they might have experienced both positive and bad outcomes in the past.

Hence, the reasons for fear of failure are our past bitter experiences and the tendency to personally associate ourselves with the outcome.

Impact of fear of failure?

Since the future is unknown, fear of failure is common and natural. When we realize the fear and take action, there is an equal probability of winning and failure in any event. If we do not overcome, we end up with the status quo, and progress will be muted.

How do you overcome the fear of failure in selling the ideas to others?

Fear is just emotion, and this can be managed with the following approach

1. Redefining the failure
2. Imposing Logical / reasoning over emotions
3. Learning attitude

Let us discuss the approach and insights next week!
 
Have a great week ahead.