Begin with Certainty

“Ninety percent of selling is conviction and 10 percent is persuasion.”--Shiv Khera

        One of the key point lesson in sales training is that sales person must approach the prospects with  belief that  prospects turns out into sales .That is "begin with certainty". This is applicable to all aspects of your life.

       When you start a new venture, even though you know that it is going to be risky, start with certainty as this will give mindset to move confidently. In case if you  start with skepticism, that makes you weak and your efforts would be half hearted. Any obstacles during the venture makes you more vulnerable.

      Similarly, in organizational setup, if the leader is not convinced about any new initiatives or new targets and starts with uncertainty mindset, he signals the same through his energy, enthusiasm and communication to his team. More than his verbal, his body language triggers low motivations to his team.

      Even when you begin with certainty, there may be obstacles you may face, at least this mindset will enable you to think alternative solutions,otherwise you are vulnerable for any minor setbacks during the journey..

Hence begin with certainty as this will  provide more energy  to resolve any challenges during the journey!!